Cunipic is a family business, located in Vallfogona de Balaguer, a small village in Spain. Nowadays, their facilities are part of a centre for breeding pets, which totals 5 000 m². The company began its journey in 1994 breeding animals, mainly rabbits and rodents. In a few years, it became the leader of the Spanish market for small pets, as rabbits, guinea pigs, hamsters, chinchillas, etc. In November 2005 Cunipic started own line of pet food, which they expanded at a later stage to pet grooming and hygiene care products. The company has its own farm where they grow vegetables, fresh hay and all the ingredients they use to manufacture their product range.

Cunipic business philosophy works towards the attainment of three aims: firstly, to provide quality pets, and also to do research in order to improve their welfare and food; secondly, to educate and inform people to care for their pets and respect them; and, thirdly, to contribute to the development of society, generating quality jobs.